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DFSK
Project type
Social Media Marketing, Social Media Management, Website Design & Development, Graphic Design, Photography & Videography, Event Management & Design
DFSK, a mid-level electric vehicle brand from China, also entered the Philippine market with no prior recognition or audience base. The challenge was to define its identity and differentiate it from existing competitors.
Eventcetera crafted a social media presence that clearly communicated DFSK’s brand identity, focusing on its affordable yet high-tech electric vehicle offerings. We highlighted key features such as innovation, sustainability, and cutting-edge technology to appeal to young families and eco-conscious consumers. By integrating digital engagement with on-ground events, including the brand launch, we successfully attracted an audience, generating buzz and recognition for DFSK.
